The Blot can’t believe the amount of promotional posters, banners and viral websites that are being produced for July's Batman movie,
The Dark Knight. I can’t think of the last summer blockbuster that had this much fanfare and yet might not even be the highest grossing film of the summer. Regardless, this type of overexposure is not near as bad, or in your face, as the horrible and annoying advertising for last year’s
Bee Movie. If I had to see one more Jerry Seinfeld appearance to promote
Bee Movie I was going to cancel my cable. But I digress…this new
The Dark Knight promo poster featuring Heath Ledger’s Joker is a beauty.
I’m glad to see
The Dark Knight’s PR team is not shying away form using Ledger’s photo in the film’s promotional products. As we’ve learned from previous Batman movies, the villains often become the stars of the show, and the Joker will definitely be no exception to that rule.
The Dark Knight flies into theaters Friday, July 18, 2008.
